WooCommerce positions itself as “the open-source e-commerce platform for WordPress,” powering over four million online stores. WooCommerce provides an alternative to platforms like Shopify, BigCommerce, and Magento for companies looking for cost efficiency, flexibility, and customization. Why WooCommerce? Scalability & Flexibility: WooCommerce is designed to grow alongside businesses, accommodating everything from small inventories to extensive …
Did you know that according to SEMRush, 46% of all search users are looking for local goods and services? Google states that 76% of local searchers visit a physical location within 24 hours, and 28% of those searches result in a purchase. No matter how active you are online or how much you prioritize your …
Read More “Is Your Google My Business Profile Helping or Hurting Your Visibility?”
Salsify Inc. says great customer experiences “are channel-specific, evolve with changing buying habits, and rely on complete and accurate product content.” If your company maintains a catalog of complex product offerings, it might be time to consider a product information management (PIM) system like Salsify. Managing product information can be complex, but platforms like Salsify …
Want to access all your website’s most important metrics in one place? Are you curious about how your data can tell a more compelling story? Want to make data-driven decisions with confidence? With a customized analytics dashboard, you can effortlessly view all your most important metrics and KPIs anytime. Whether you’re interested in a daily, …
Despite its critical role in digital marketing today, onsite search is often overlooked. Onsite search is a form of search limited to the contents of a site, unlike a search engine like Google which indexes pages from all over the web. Utilizing onsite search enhances user experience (UX), drives conversion rates, deepens understanding of user …
Read More “Overlooked and Underrated: The Value of Onsite Search”
Customer data is pivotal to any business looking to increase online sales, expand its marketing strategy, or generate leads. Improve your customer experience and learn more about what’s working and what isn’t by focusing on the following tips. Website Tracking Tools One of the most useful tools for collecting data about your customers is your …
Dealfront’s Leadfeeder is a B2B intent data platform that shows site owners the companies visiting their websites with valuable insights on their browsing activity. Every day potential clients visit your website, and for one reason or another, they don’t always make it onto your lead list. Leadfeeder helps identify who’s already visiting your website, turning …
It has been an exciting year for DeltaHawk who recently received FAA certification for their flagship jet-fueled aircraft engine. As they wanted to create a splash at the annual EAA AirVenture event this year, which features the latest innovations and brands active in the aviation industry, Starkmedia was enlisted to create a paid search and …
Today, reaching customers across various channels is crucial for the success of an online business. With the integration of Shopify and Facebook, as well as Instagram by Meta, you can unlock new opportunities and streamline your operations. By syncing your Shopify store with Facebook and Instagram, you can reach a wider audience, increase sales, and …
Read More “Shopify Lets You Sell on Facebook and Instagram Where Your Customers Are”
Instagram Shopping offers a set of features where customers can easily shop through your brand’s photos and videos. Utilize collections on Instagram to customize your shop by curating products into themes such as new arrivals, seasonal trends, etc. Provide customers with relevant information on your product detail page by adding information such as pricing and …
