Creating a successful website starts long before design or development. It begins with a solid strategy and research phase, setting the stage for your site to meet user needs while aligning with business objectives. Here’s how to do it right. Why Strategy & Research Are Crucial A well-planned strategy and research phase lays the foundation …
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A landing page is not just another page on your website. It is a targeted space designed to drive action. Whether your goal is lead generation, event sign-ups, or product sales, a well-structured landing page can have a significant impact. Effective landing pages make it simple for visitors to take the next step. By eliminating …
As a leader in construction materials, Eagle Materials (NYSE: EXP) needed a corporate website that reinforced its market position while improving brand image alignment, user experience, and search visibility. Starkmedia delivered a powerful Drupal site designed for long-term scalability, security, and seamless content management. Improved Search Rankings for Every Subsidiary The new website strengthens Eagle …
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As the new year begins, it’s time to evaluate your efforts online. At Starkmedia, online success isn’t a one-and-done achievement; it’s a continuous process of planning, creating, and refining. Here’s how our approach helps brands stay ahead. Our Process We partner with you to build a strategy that drives results, ensuring every decision supports your …
As a subsidiary of Eagle Materials and a leader in the cement industry, Texas Lehigh understood the importance of staying competitive in an increasingly digital world. To better connect with clients, streamline processes, and strengthen their visibility, Texas Lehigh turned to Starkmedia for a website transformation that would position them for long-term success. Understanding the …
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WooCommerce positions itself as “the open-source e-commerce platform for WordPress,” powering over four million online stores. WooCommerce provides an alternative to platforms like Shopify, BigCommerce, and Magento for companies looking for cost efficiency, flexibility, and customization. Why WooCommerce? Scalability & Flexibility: WooCommerce is designed to grow alongside businesses, accommodating everything from small inventories to extensive …
Avantax, a leading financial services provider, needed to revamp its digital presence to better connect with its specialized target audience of financial advisors. We set out to create a web experience on Drupal that was reflective of Avantax’s brand and engaged potential clients with diverse financial needs. Understanding the Challenge Avantax was focused on transitioning …
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Starkmedia teamed up with Hillsboro Health, an independent healthcare organization in southern Illinois, to develop a new website from the ground up. New Branding and Visual Appeal Hillsboro Health’s new site included a complete design overhaul, integrating their distinctive purple branding with a new visual aesthetic. Starkmedia’s design and development experts built a unique and user-friendly …
Many companies choose to redesign their websites, often driven by the desire for a fresh, updated look. However, a new visual appearance is only the beginning. A website redesign allows businesses to evaluate their current site, analyze business strategies and goals, and consider industry trends. Here are a few steps you should take while identifying …
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Despite its critical role in digital marketing today, onsite search is often overlooked. Onsite search is a form of search limited to the contents of a site, unlike a search engine like Google which indexes pages from all over the web. Utilizing onsite search enhances user experience (UX), drives conversion rates, deepens understanding of user …
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