A crucial facet that many websites often overlook is the Frequently Asked Questions (FAQ) section. The FAQ section is a great place to address common customer questions and concerns to educate potential customers on your business. An important distinction to make is that the “About” section is where you can share the in-depth story about …
Marketo’s powerful marketing automation software allows brands to market themselves while personalizing and automating programs at the same time. Marketing automation platforms are some of the best tools available to businesses that want to do more to expand their marketing strategies. These platforms are extremely useful for running campaigns, nurturing leads, and conducting other marketing …
Hammerhead has launched their new website, designed and developed by Starkmedia. Hammerhead, a division of Charles Machine Works, is a trenchless equipment manufacturer and serves the underground construction industry. Previously working with our team to update their ecommerce portal, Hammerhead engaged Starkmedia to design and develop a new brand site to communicate their complete product …
One of the biggest challenges to online catalogers is efficiently managing hundreds – if not thousands – of product records. How do you do that efficiently with a lot of products? By using a Product Information Management Systems (PIMS). Two of today’s leading PIMS are Stibo Systems and Hybris. Stibo Systems Stibo Systems provides a …
Customer personalization is one of the most effective marketing methods to use but requires considerable time and effort to manage. Fortunately, Salesforce has the perfect platform to help you create personalized customer engagement. Today, we’d like to go over the Salesforce Marketing Cloud. Why choose the Salesforce Marketing Cloud? The Salesforce Marketing Cloud is a …
