Increase Conversions by Optimizing Internal Site Search

As marketers, we dedicate a lot of time and resources to getting people to our site (organic search, paid search, display ads, etc.). However, even websites with great visibility across multiple channels may be losing out on conversions due to weak internal site search.  According to a recent study, over 30% of ecommerce visitors will use internal …

Starkmedia Partners with Exsell Real Estate Experts

Starkmedia is pleased to announce our new partnership with Exsell Real Estate Experts. Exsell is a Milwaukee-area realty group that aims to revolutionize the broker-client relationship through its unique flat-fee home listing model. Exsell came to Starkmedia with a WordPress site and Diverse Solutions, a third-party tool for pulling in MLS (Market Listing Service) Listings. …

New Google Algorithm Will Penalize Websites That Are Not Mobile-Friendly

Late last year, Google introduced a “Mobile-Friendly Test” which allowed companies to test the responsiveness of their websites. Given that more than half (60%) of all Google searches currently come from mobile devices, it only makes sense for Google to further prioritize the importance of a mobile experience. As of April 21, 2015, the new …