Struggling to think of new ways to reach customers and grow your business? Advertising on YouTube may be the solution. In this digital age, video content is an extremely valuable resource for getting your business’ name out there and expanding your reach.
With YouTube advertising, you are guaranteed to get eyes on your ads and you get to chose who is watching. With audience targeting methods, you can define who you want your videos to reach.
There are three different types of ads on YouTube that you can utilize to tell your company’s story:
- TrueView in-stream ads: a skippable online video ad that appears before the main video
- Bumper ads: A short, six-second video ad that works well on mobile. This is ideal for when you want to tell your customers short, memorable messages.
- TrueView discovery ads: Use this format to show up on YouTube search results, on the YouTube homepage, and alongside related videos.
If you’re looking for a new way to attract customers to your business, contact us today and we’ll help get you started with YouTube advertising.